Set your property details and default rate, then adjust each month's occupancy and nightly rate individually to build a 12-month revenue forecast. The tool calculates projected revenue, RevPAR and ADR for each month and for the full year.
| Month | Days | Occupancy % | Rate | Rooms Sold | Projected Revenue |
|---|
Use your previous year's actual occupancy by month as a starting point, then adjust for known changes — new local events, refurbishment downtime, additional marketing activity, or changes to your OTA presence. Avoid applying a flat occupancy rate across all months as this rarely reflects the reality of seasonal demand.
Your nightly rate should reflect your dynamic pricing strategy. Peak months (school holidays, summer, local events) should carry higher rates. Low season months may require discounted rates to stimulate bookings. Use this tool alongside the Dynamic Pricing Tool to set rates by month.
Your annual RevPAR is the most important single figure in this forecast. It combines your occupancy and rate performance into one number that you can track year-on-year and compare against industry benchmarks for your property type and location.
Identify your quietest months early and plan your response — promotional packages, extended stays, corporate rate agreements or event partnerships. It is far easier to address a projected revenue gap in a forecast than to react to an actual shortfall in-month.
Run multiple scenarios — optimistic, base case and pessimistic — by saving different sets of occupancy figures. The gap between your optimistic and pessimistic scenarios tells you how dependent your annual revenue is on assumptions that may not hold.
This tool provides revenue projections based on the figures you enter. Actual results will vary. JWBIZ Ltd accepts no liability for financial or business decisions made on the basis of this tool.